LANDING PAD

GUIDING HOMEBUYERS HOME

INDUSTRY

Saas
Real estate
Fintech

SERVICES

Brand Strategy
Product Design
Motion Design
Brand Rollout

The essential app for Australian homebuyers, LandingPad guided users through the major life event of buying property by pulling together personalised data and market insights. We led a rebrand, defining LandingPad as a unique challenger in a market dominated by major players.

This identity required careful consideration of colour and design accessibility across a product design system, and ensuring the brand was fully functional across both product and marketing touchpoints.